Skywin IT Academy
Lesson: Introduction to Marketing Automation
Overview
Exercise Files
About Lesson

With digital marketing, it is possible to reach millions of potential customers. However, it is impossible to contact each of them and keep them engaged till they buy the product/service. Here comes the automation which is the key disrupting trend in 21st century economy. This module shows you how many of the marketing activities can be automated without compromising personalized experience of the user.

  • For growing marketing teams. Running complete inbound marketing campaigns at scale can be possible with automation.
  • Persona based marketing
  • How to be a part of customer buying journey
Exercise Files
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