Lesson: Video Marketing
Exercise Files
About Lesson

Various articles on trends say that in couple of years online contents will consists of video marketing to the extent of 80%. Consumers are viewing videos before taking the buying decision, consumption of videos on mobile is increasing almost 100% every year. Video marketing is one of the key tool in the arsenal of the marketer. In this module, you will learn effective marketing through videos, how to measure the outcomes, advertise on Youtube, customize your channel etc.

  • Learn to use videos as a mode of marketing
  • Learn to measure business outcomes
  • YouTube advertising
    • Importance of YouTube
    • How to use YouTube effectively
    • How to create YouTube Channels
    • Video promotion
    • Increase viewership
    • Annotations
    • Video Bidding CPV
    • Learn to identify who discovers new videos and
    • Learn to customize your channel
Exercise Files
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